The Goldcert Logo


The Goldcert Logo combines a number of distinctive features, and represents a theme of integration, balance and harmony.

Common sense approach
The three circles represent each of the key features of an effective management system. Such a system must be good at:

  • Capturing current best practice
  • Determining the effectiveness of this practice
  • Continually improving this practice
  • ISO approach
    In the language of documented management systems such as ISO 9000 these three issues are reflected in:

  • Documented procedures
  • Records
  • Corrective and Preventive actions
  • The Goldcert Approach
    The Goldcert Management System provides a structured focus on decision-making as the key to continual improvement. In simple terms, it is a structured way for an organisation to learn from its own mistakes. Basically all predictable errors arise from defective decision-making somewhere earlier on in the process. The Goldcert Approach is to identify these "accident black-spots" and reduce or eliminate them. In fact we turn them into their opposite. They become "Goldpoints" – points in the process where we can increasingly ensure the absense of predictable problems.

    And that is why the "G" lies at the heart of the logo. The Goldpoints lie at the heart of the Goldcert Management System.

  • Documented procedures focus on identifying known Goldpoints
  • Records identify new or defective Goldpoints
  • The Action Tracking system maintains and improves the Goldpoints


  • The Goldcert Management System uses the Goldpoints to ensure that these key components are properly integrated with each other - and with the business needs of the organisation.

    Go for Gold!...Raise morale...Improve quality and productivity... AND save money...with the Goldcert Management System... Go for Gold!...Raise morale...Improve quality and productivity... AND save money...with the Goldcert Management System... Go for Gold!...Raise morale...Improve quality and productivity... AND save money...with the Goldcert Management System...

    "Getting it right first time should be the path of least resistance".
    Rody Ryan




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